Find Competitor Facebook Ads With 04 Best Tools
Find competitor Facebook ads! Sounds interesting.. Let’s walk through this article to know more about it.
Are you planning to increase your brand awareness through Facebook? If so, the most effective way to make your potential audiences know about your business is to use Facebook ads.
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The first thing you need to do is find your competitor Facebook ads. Through competitor’s ad research, you will get to know your competitors’ advertisements, their creativity, how they approach their targeted audience, which platforms they use for their advertisements, and when they go live with their ads.
But before you research a competitor’s Facebook ads, let see how to find relevant ads from your competitor’s Facebook? Is there any way? Let us see.
How to find your competitor Facebook ads?
If you know exactly what you are doing, it will be easy to find related ads.
Find a competitor Facebook business page:
Once you are aware of your interesting brand names, you can go for Facebook search by its name and open a brand business page.
Here is how the business page of the Flipkart brand looks like. You can find it directly through the Facebook search option.
Navigate to the page transparency section:
When you will scroll down the page, you will find a page transparency section where you can get a lot of information about the page history and the people running this page. Here you can also perceive the purpose of the page.
This information can prove to be the most essential part of your search where you can get to know the social media activities going on with the brand.
There you can see an option to go to the ad library. Let’s click it and see the ads.
Open Facebook ad library to see the ads:
The ad library section contains a lot of information about the active as well as inactive ads.
In the upper left corner of the page, you can get the number of ads on the page.
Like here you can see, there are 170 ads on Flipkart that are running. Some are active and some are not. The ads running for 3 months are active and the ads which were running before 3 months are inactive. The number 170 is clickable, you can click it and check all the ads till date.
What else? You can also see these ads on multiple platforms like Instagram, Facebook, and Messenger. If you follow this page, you will be soon seeing these ads in your news feeds.
After finding the ads of your competitors it is required to analyze it to get inspiration for your next Facebook ad campaign.
Now let’s research your competitor’s Facebook ads:
Let us see how you can research your competitor’s Facebook ad campaigns because if you analyze the competitor’s Facebook page, you can improve your own.
Build a Facebook ad swipe file:
You have to create a Facebook ad swipe file where you can store information about the ads of your competitors. Through this information, you can have a brief idea about your competitor and get inspiration for your next campaign with improved quality content. This will improve your Facebook marketing strategies.
Find your competitor using the “Info and Ads” tool:
Through this info and ads tool, you will get enough information about the ads of your competitors. You can get this option easily when you will open the profile page of your competitor.
Analyze the traffic sources of your competitor’s social media:
With the analysis of traffic sources, you will get a brief idea about the competitor’s marketing strategy. It will help you improve your strategies and drive more traffic from social media.
Target people who like your competitor’s Facebook page:
Through Facebook, you can target people who like the business page of your competitor. It will help you if you have a small business and want to take the audience from a big company.
Now you must be thinking, are there any alternative ways to find competitor Facebook ads? Let us see.
Tools to find competitor Facebook ads:
Other than the Facebook ad library, there are tools available to find facebook ads relevant to your interest. Some of them are:
PowerAdSpy:
It is a software where you can make sure to run Facebook, Google, Instagram, YouTube, native ads that can make your money right out the gate. It is simple software with easy to use features. In other words, it is the most powerful social ads advertising tool. It is easy to find competitor Facebook ads through PowerAdSpy.
Let us see some of its features that can help you find competitor Facebook ads.
You can have the full control to research as many as ads to segment the social ads based on positions as a news feed and side location to analyze which performs well in your niche to the best conversation.
It allows you to visit all live posts directly from the platform. There you can cross-check the real-time engagement along with audience opinion over the ads.
It is the fastest-growing data with millions of ads in more than 15 countries. You can find the latest successful ads in a few clicks. Thousands of ads are added here in its dashboard.
You can visit the top-performing advertiser or competitor and see all the running ads.
Overall, it allows you to search and find the most engaging ads run by successful brand owners. You can use these ads to analyze and create your ad campaigns and maximize your profits.
For easy search, this tool allows you to search for ads with exact keywords and explore ads for better analysis.
Want to try it for free? PowerAdSpy gives you 14 days free trial. Do not think much. Just go for it to experience the best tool to find competitor Facebook ads.
AdEspresso:
Through Adespresso, creating and managing ads is as easy as sipping your morning coffee. You can create your ad campaigns in a single place rather than switching from one platform to another.
With Adespresso, you can get access to optimize your ad campaigns even after publishing. Want to do it automatically? It is possible with Adespresso that provides tools to create your own rules and apply them to your campaign.
If you want to generate Facebook ads reports automatically without spending a lot of time? Just select the ad account or type of campaign for which you want the reports. Drag and drop the metrics into the report with some changes, like how you want your report to be displayed. You will automatically get the reports, every day or every week, or every month in your inbox.
BigSpy:
It is premium software for advertising, ad agency, market niche, etc. it includes ads from more than six major social networks. It has an intuitive database and continuous insight over 1 billion ads.
It has powerful searching and filtering by ad types, countries, formats, industry type, etc. It picks up trendy ads daily through its intelligence.
Here you can discover new ideas daily tracked by thousands of users. It has its preference for tracking or ad scheduling.
SocialPeta:
It has a massive database and powerful search features with 73 ad networks. Its intelligence with ads and audience helps you develop your business. You can discover top creatives and optimize your user acquisition strategy.
It follows popular advertising strategies to drive business growth and maximize revenue. It creates a powerful advertising intelligence tool with easy to use experience.
Now, among these tools, I guess it will be easy for you to choose one. But if you ask me, I would suggest going for PowerAdSpy. It is because its features are easy to use and understandable. You will not face any complications with this software.
Other than that, you can also consider AdEspresso because managing ads is easy. But poweradspy is the only tool with zero disadvantages as compared to others.
How to use the data which you collect from your top-performing Facebook content:
List out the most shared blogs of the competitor.
Export a CSV file where everyone can see who shared your competitor’s post.
Go through all the posts, and mark the areas where your competitor has gone off the track. And list out the unanswered questions.
If there is any content missing, and if you can write at least 11% better than go for it.
Once done, share with everyone who linked with the original post.
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Wrapping words:
As a beginner, it won’t be easy to drive traffic to your landing page instantly. So it is required to use a Facebook ad search tool to analyze your competitor and improve your own.
Poweradspy is the best ad spying tool to find competitor Facebook ads. Make sure to overcome the blind spots of your competitor and make your ad strategies to attract people to your adverts.
If you face any doubts regarding this article, or want to suggest something, comment down below. I would love to read your comments and suggestions.