The FB Ad Library is like a gold mine for marketers. Facebook created the tool for better transparency and allowing access to all the information about the ongoing ads. Since the launch, it has allowed everyone to know what kind of information is spreading every day. But it is more than that, this tool has […]
Social ads have developed an extremely valuable type for creating changes and in 2021, companies have no explanation for not preferring them. On the other hand, there are hundreds of different marketing plans, only one can carry in reliable deals from the beginning: social media marketing. Social media promoting, or social media pointing, and ads really helped […]
Whether being a digital marketer or not, we all have seen the exceptional growth of the business over social media giants like Facebook. In this upsurge of digitalization these days, it is necessary to get a hold of a profound strategy that optimizes your digital presence plus satisfies your conversion goals. We all know, on […]
Ad relevance, why does it matter so much? If you have ever wondered about it, then you have come to the right place. Running ads with a low relevance score is like burning your ad budget for just the sake of the show. Every advertising platform is maturing with time and intends to deliver the […]
Targeting competitors’ audience is one of the best possible ways to enhance brand awareness, generate sales and leads for your business. On platforms like Google and Bing, you can directly run ad campaigns targeting the same audience as your competitors. But that doesn’t imply you can do the same on a social giant platform like Facebook. […]
