Is Knowing Facebook Cost Per Engagement Enough?

If you have been advertising on Facebook, you may already know that one of the most commonly used ad metrics is – Facebook cost per engagement. And that’s because it’s quite easy to measure. But just because of that, you can’t assume that it’s the best way to rely-on for your ad expenditure. Besides cost […]

The Most Important Facebook Ad Metrics You Should Follow Up & Optimize [2019 Update]

Beyond question, Facebook is the place for most organizations to fabricate a target group of people and beget income. In any case, the organic reach on social sites isn’t really satisfying. Many organizations are associating to social media platforms each day and that’s the reason for the increase in competitiveness of newsfeed of various such […]