A Complete Overview Of Facebook Video Carousel Ad Specs
Facebook News Feed is the always-changing list of status updates, images, videos, and many more things shown on the Facebook home page. The News Feed contains information and several posts from users, Pages, groups, and marketers.
In that case, you can prefer the carousel format in the Facebook News Feed to form up to ten pictures or videos inside a solo ad post; each one contains its private link. With other artistic space inside an advertisement, you can mark different products, highlight detailed information about the specific product, package, or advertising, or convey a story regarding your brand that is added through each carousel card.
Few types of Facebook ads can support you to fulfill your objective better than others. Facebook carousel ad specs are considered one type that is evolving in Facebook creation.
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What Are Facebook Carousel Ads Specs?
Facebook Carousel is a collaborating ad format that permits you to showcase up to 10 pictures or videos on each “card” inside a solo ad talking of videos. Have you ever heard about the Word Stream Guide video library for Facebook advertisements?
Carousel ads are operative because they not only influence views to interrelate with your ad but also permit you more spaces for goods or sections for your product story. They’re chosen between e-commerce marketers for that reason.
Here, you’ll see that the marketer selects Carousel cards to mark particular sections of a single product and the lowest part of each card contains its classy justification. It comes out with an extraordinarily authoritative feature of Facebook Carousel ad specs, the possibility for many different calls-to-action under many goods, giving rise to many different landing pages. That’s elasticity you only don’t want to involve any other ad layout. If you hold 10 exclusive cards, that’s 10 new probabilities for a viewer to interconnect with your brand.
One more fact, this one is exclusive to Carousels: as per Facebook, marketers have noticed Carousel ads impact 30-50% lower price-per-conversions and 20-30% lower price-per-tabs than solo-picture link ads. That’s many reports for your liability in return for slightly more original content.
When To Use Facebook Carousel Ads Specs?
There are five significant reasons to use Facebook carousel ad specs: these are-
Facebook Carousel Ads for Brand Awareness
From a texting viewpoint, this ad is best because it adds a picture of market durability with modern anxiety.
From a designing viewpoint, you can view why Carousels are operative when expressing convincing brand stories. In short, it is easy to gain nonstop viewing with the help of a single Carousel card.
Whether you’re showing a character or just merging several parts of a big story, the skill to sequence together with a bunch of texting creates Carousel ads a fascinating design with lots of options.
Facebook Carousel Ad Specs Help in Lead Generation
Whether you’re gaining wide-ranging traffic, engagement to innovative pages with exclusive cards, or engagement to a solo channel with all your cards, the Carousel format creates an endless traffic consumer.
When you’re planning for traffic-consuming Carousels, consider the phases your consumers have genuinely taken or will take part in buying your goods. You can include 10 exclusive cards to elaborate on that phase. Keep talking about your customers’ basic needs and how your high-priced scheme supports to fulfill those requirements. Just go for storytelling.
Facebook Carousel Ads Help in Gaining Conversion
The key objectives for which Carousel ads are custom-built: are conversions. All above, has a Hawkers Co. Carousel ad enhanced for e-commerce business. Currently, focusing several viewers sections in a solo ad section is no further new:
But, as I’ve been emphasizing, having the skill to share those sections to exclusive landing pages permits marketers to launch a much broader matrix than they could adjust with only a solo picture ad. Because you’re promoting several goods to several parts, you can be a little deliberately honest with your viewers’ choices. Mixing your cards is an innovative technique to convert your Carousel into an ingenious, far-reaching, and provide viewers a complete view of your brand or story and you can do it by taking leads from carousel ads examples.
Whole Structure of Carousel Facebook Ad Specs
Before you move forward, here’s a detailed explanation of carousel ads structures to remember.
- Facebook carousel picture size should be equipped 1080x1080px with a 1:1 aspect ratio in square size
- Each section of the advertisement copy should be appropriate for an ideal appeal creation front-page: ≈ 40, body segment: ≈ 125, the introduction section: ≈20
- Equipped 10 carousel cards.
- Picture dimension: up to 30MB
- Video dimension: up to 40GB
- Video size: Not more than 240 minutes
- You can add separate links for each card
It’s significant to know that every single carousel card can be a video rather than a picture, and each card can be attached to every place on your page. It forms a better network to turn your concepts into a reality.
For example, one card can be a small description video while the additional 3-4 could display specific pictures/services, and for that, the possibilities and groupings are limitless.
Facebook Carousel Ad Specs for Videos
With the help of the Facebook carousel video, you can add up to 10 videos or pictures at a time inside a solo ad. Each video has its own link, which permits additional ingenuity, accuracy, and area to mark several features of your advertisement.
These Carousel video ads are operative because consumers can scroll through several interrelated videos before choosing an action: pressing a link.
Facebook carousel ad specs for video required size:
At least 1 second, expand up to 240 minutes
Required video sizes: minimum 600 x 315 for lander page video or 600 x 600 for square shape video.
In the case of carousel video ads on Facebook, you can have any place ranging from 2 to 10 videos, offering you limitless liberty in your videos, but also daring to create them organized. Here are a few specs to use for each.
Suggested video dimension:
It is said that the smaller one is more attractive than the longer one. As a result, your videos can automatically lead from one to the other or turn into a short specific story. In the end, they arise with a link, so confirm that you reach the fact in each of them rapidly; put a goal for 15 seconds in size.
Suggested video sizes: 1080 x 1080 or maximum 1:1 ratio is idyllic.
Description: The extreme length of the description page for the Facebook carousel video is 2,200 letters, while 125 letters is a bitter choice for many users.
Verify that you also put a title of 40 letters, a link caption of up to 20 letters, and a message with up to 125 words. Your videos can be up to 4GB in dimension.
Read More Blogs:
Best Methods To Create Facebook Carousel Ads
9 Remarkable Tools For Facebook Ads That’ll Save You Time and Money
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Conclusion
Facebook carousel ad specs have an exclusive design that can provide distinct benefits. Not only you can promote different goods, but you can also prefer carousel cards to post several segments of your brand.
Posting your carousel ad can support you in increasing engagement, raising conversions, producing prospects, and generating better traffic.
As long as you understand the correct phases, you can effortlessly form an advertisement inside the Facebook Ad Manager. Use the benefit of the exclusive design and contain several call-to-actions, excellent photographs, and fascinating content. Then, you’re ready to perform.