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Smart Ways to Increase Your Facebook CTR

Any business that is running ads on Facebook obviously wants to know how their campaigns are doing and adjust things if necessary to obtain the best results possible. Now that we know that one of the ways to measure your advertising campaign’s performance is by monitoring the ads’ click-through rate, let’s see what you can […]

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Comprehensive Guide to Facebook Advertising Click Through Rates

Facebook is currently more than just the most popular social media network in the world. It’s also every advertiser’s paradise with more than a billion active users and amazing targeting and analytics options. But if you are already using the platform for advertising and you’re here to find out how to measure your results, in […]

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Top 7 Video Ads That Rocked Facebook in 2018

Video use on Facebook is steadily increasing. Top online stores invest more and more in advertising to ensure growth and profitability. That’s because video ads are more engaging, can get thousands of reactions, comments, and shares, and obviously generate more sales. For those just now starting to design an ad campaign, we put together a […]

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How to Create and Deal with Your Facebook Custom Audiences

Facebook, with its huge user base, has become one of the most important marketing platforms for many businesses. The large user pool represents a great opportunity for advertisers to select potential audiences and target their ads to people who are really interested in their offerings. Brands and businesses can do this by using Facebook Custom […]

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Facebook Ad Types to Try Out

Many businesses want to increase the effectiveness of their social media advertising campaigns after a while and are looking for new strategies to implement. A good idea for maximizing the impact of your content is to try out new Facebook ad types. If you’re planning on creating some special offer ads for your audience, read […]