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Facebook Slideshow Ad: How It Works & It’s Best Practices

Even after having so many options with Facebook ad format, most advertisers would like to invest in video ads. Do you know the reason why? Based on recent research, we found that marketers leverage video ads 52% more than they do in image ads. And almost 60% of marketers manage to generate better revenue using […]

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Top 8 Facebook Ad Metrics That Are Worth Tracking

It is evident that Facebook ads are still one of the most profitable avenues to reach potential customers and generate leads for business. With highly advanced targeting options, it ensures you get better returns out of what you spend on it. However, if you want to benefit most from Facebook advertising, make sure to keep […]

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Top 5 Brain-Dead Facebook Ad Mistakes & How To Fix Them

You must be spending a sizable amount of money on Facebook advertising. Isn’t It? Like you, many other marketers spend a lot on Facebook ad campaigns. And they don’t get enough returns out of their investments. Since Facebook advertising is not easy as it may seem, you might unknowingly commit Facebook ad mistakes that could […]

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5 Tips To Conduct Competitive Ad Analysis On Facebook

After the new Apple privacy updates, now the iPhone user can choose whether to provide app access to track their mobile activities. And it badly affected the advertising business because most users don’t want to share their information having privacy issues. That is why, most brands have experienced a significant rise in their Facebook ad […]