If you are thinking about running Google PPC ad campaigns, you must know how to bid smartly. Otherwise, you may spend less or over your budget, and it may need to gain you more return on your investment. Fortunately, Google Smart Bidding can help you navigate this challenge. Smart bidding Google ads leverage advanced machine […]
With the end of autumn, marketers should have started to prepare for holiday marketing. As the days recede, countless business brands are rushing to leverage frenzy marketing campaigns on various ad platforms. You might have already started seeing ads from some of the most popular brands. Now is the right time to start preparing for […]
The festive season is at the door! People have already started making their shopping lists prepared to purchase gifts for their dearest ones. After Thanksgiving and Cyber Monday shopping, people are expecting more compelling offers and deals for the upcoming Christmas Eve. In this period of time every year, people around the world spend millions […]
Have you been running out of ideas with your Facebook marketing? In that case, you can use the Facebook ad library to check out the best ad strategies of your competitors. We all know that competition in Facebook advertising has been growing more and more intense. With so many brands competing on Facebook, one of […]
Even after having so many options with Facebook ad format, most advertisers would like to invest in video ads. Do you know the reason why? Based on recent research, we found that marketers leverage video ads 52% more than they do in image ads. And almost 60% of marketers manage to generate better revenue using […]
