07 Best Ads Ideas For Valentine’s Day 2022 Ad Campaigns
There is no specific time for expressing love to your loved ones, but there is a time when it all feels extra special. You got that right – Valentine’s day is coming closer! People have started making plans to purchase gifts, flowers, chocolates for their loved ones. And it is also the perfect opportunity for you marketers to increase conversion and sales. All you need is the best ads ideas for Valentine’s Day 2022.
And believe me, Valentine’s Day 2022 is going to be more special than ever. Valentine’s Day is a time for couples to flaunt their love and spoil their partner with heart-shaped chocolates, roses, and many other gifts. But for the last two years, people were stuck in their homes and not able to celebrate any festivals as they used to, but that did not stop them from celebrating this festival.
In 2020, consumers in the US reported an average spend of $196 on Valentine’s Day, an increase of 21% over 2019. According to research by Mastercard, U.S. e-commerce sales were up 92.7% in May 2020, with more than $53 billion spent via e-commerce channels between April and May-the peak of the pandemic. For scale, that is more spent online than the last 12 Cyber Mondays combined.
It is why Valentine’s day 2022 is an excellent opportunity for businesses to glorify their sales and revenue. Are you getting excited looking into all those numbers? Do you want to run a glorious ad campaign this Valentine’s Day 2022? Why wouldn’t you!
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So let’s dive into the ads ideas for Valentine’s day 2022!
Run Valentine’s Day promotion On Best-Selling Products:
If you have a business of chocolates, flowers, or jewelry, Valentine’s week is potentially one of the biggest sales opportunities of the year. Running a promotion on items that can be purchased as gifts is a traditional move. One might argue that it’s even anticipated by customers. It is one of the best ads ideas for valentine’s week.
Valentine’s Day Themed Gift Collection:
Gits are an inseparable part of Valentine’s week. People get customized gifts for their loved ones. You can also make your ad campaigns shining by creating a valentine’s themed gifts collection for your customers. Nothing can be more lucrative than this. Just look at this ad from Starbucks. They have created a whole collection of Valentine’s Day-themed tumblers, water bottles, and mugs. And not just that, caption also plays a key role to engage the audience. Here is what they have written – This Valentine’s Day, give your partner some mugs and kisses! ❤️ Let’s celebrate the moments of love and connection by choosing gifts from our Valentine’s collection.
This type of simple yet special gift will remind them of their loved ones every time they hold a cup of warm and comforting tea in their hands. It is one of the best ads ideas for valentine’s day 2022, you can also create something inspired by it.
Get Their Attention With Creativity And Humor:
Using creativity and humor is a great way to catch your audience’s attention. After getting their attention all you need is the best offers to make their valentine’s day special in any way. Just look at this tweet from OYO Rooms, how they are using humor and creativity to engage with the audience.
Share Love And Positivity:
Valentine’s week is all about sharing love and positivity. What you can do is simply post content with positive vibes. Creating a positive vibe with your ads or posts engages your audience and creates a sense of emotional bond.
Even if you don’t have Products or services that are relevant for Valentine’s day in general, this next best ads idea for Valentine’s day 2022 is definitely for you!
Deadpool’s “True Love Never Dies”:
Just because something isn’t wrapped up in the traditional Valentine’s Day trimmings, it doesn’t mean you can’t create inspired campaigns around it. By thinking outside the box you can stand out from the crowd.
Traditionally, the run-up to Valentine’s Day sees a slew of rom-com hit the big screen. A Valentine’s Day night to the movies to watch two people fall in love is bound to be a sure-fire success, right? Take a look at this promotional ad from Deadpool to know otherwise.
This off-beat superhero movie Deadpool was penciled in to open over Valentine’s weekend. But, it turned out to be a great move. The movie earned more than $132million in its opening weekend. From rom-com style posters and banner ads through to promo clips from Ryan Reynolds himself, the marketing campaign was a massive hit.
Offer Limited-Edition Product:
Limited edition and buzzed items are always an excellent idea to link your products with Valentine’s Day.
Brands successfully launch special-edition products to fit the holiday season. If your niche has nothing to do with love or romance it’s time for you to get creative. It’s not necessary to sell Valentine’s cards. You might as well promote red and heart-shaped items while making messages and images that evoke love.
If there is no other way of making your product Valentine-related, offering a gift set of two identical or similar products, one for each is a sure hit. Make ads with two-for-one deals. Or a personalized product for buyers to put the name of their lover!
Organize A Contest Or A Poll:
Authentic and original content are at great hype since 2020, so why not try using user-generated content (UGC) for your campaign? You can even organize a contest or Valentine’s Day giveaway. This is a fun way to attract new audiences and provides a source of entertainment for the existing ones.
Another great idea to check your audience engagement is to run a series of polls on your page.
Dunkin Donuts used fun colors and ads for its unique social media presence, fuelled by customer-generated photos and videos. For 2021, taking their promotional strategy to another level they invited their followers to play a trivia game via Instagram Stories, prove their love for Dunkin Donuts, and unlock a secret promo code. This proved to be an exceptional way of engaging and rewarding your most loyal customers at the same time.
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So these were some of the best ads ideas for Valentine’s day 2022 for you to get inspired from. But to be honest, you need much more than 5 or 6 ideas. So, how can you find more ideas and inspirations for this Valentine’s Day 2022?
You can either scour through the internet searching for the ads for valentine week to get inspiration from or simply use the Intelligent ads spy tool PowerAdSpy, where you can get the best ads in your niche with just a click.
PowerAdSpy is the first and the largest social media ads analytics tool of its kind. It offers to run the best ads to generate revenue on various platforms such as Facebook, Google, Instagram, Youtube, GDN, NATIVE, Reddit, Quora ads, etc. This social media ads analytics tool has the world’s largest database of over 50 million ads listed.
PowerAdSpy will improve your overall social media ad campaigns. It can find hidden niches and lucrative opportunities for you, eliminating all the trouble of content creation, identifying campaign targets, niche research, and more.
If you are looking for ads for valentine week to get inspiration for your ad campaigns, you can easily find them with PowerAdSpy!
Step 1: Log Into PowerAdSpy Dashboard
Go to PowerAdSpy home page and click on Login button
Step 2: Enter A Keyword:
On the top, you will find a search bar where you put a keyword you want ads for. You can search for a domain, advertiser, or keyword.
Step 3: Search, Sort, and Filter Options:
You can search by text, brand, an object, or celebratory in the image. You also short the ads by likes, shares, and comments. PowerAdSpy has a powerful filter feature that helps you filter ads by call-to-action, search ads by country, ad type, and ad position.
Step 4: Analyze The Detailed Ads Analytics:
PowerAdSpy provides the best insight on ads which gives you in-depth details on the age, gender, target profile, relationship status, social engagement, country, etc.
Step 5: Similar Ads:
PowerAdSpy also shows you the ads similar to the ad you have clicked on. It will further help you get similar ads for the inspiration for your ads campaign.
PowerAdSpy can definitely improve your ad campaigns ten-folds. Want to try it out? Then click here!
Over To You:
Celebrating special events and holidays along with your followers on social media is a great way to open up a little and show the fun side of a brand. While you need to be results-driven to justify spending your time on this, we’d suggest most of all, keeping things fun and avoiding being boring on Valentine’s Day. You can PowerAdSpy to find the most engaging and interesting ads to spice up your ad campaigns.
We would love to know how your special campaigns for valentines day went and which tip you have used. We wonder which brands will steal the show this year and hold the most promising social media campaigns.