Facebook Canvas Ads: Specs & Tips

Facebook has recently launched a new mobile-friendly ad format which is commonly known as “Canvas”. It is also known as Instant Experience, but I prefer it calling Canvas, for the sake of brevity. Canvas Ad acts as a very powerful tool, especially for the brands hoping to capture their mobile-only-audience attention in a very creative […]

An Absolute Guide To Facebook Ads [2019 Update]

As of 31st December 2018, more than 1.52 billion DAU and 2.23 billion MAU are using Facebook, every month. With such large universal audience, Facebook has become one of the best advertising platform, which works best for every business. But this mutable Facebook algorithm really makes it challenging for the users to associate with their […]

Top 03 Secrets To Create A Killer Facebook Ad Creative [2019 Update]

Last year, we wrote on 10 Tips to Write Successful Facebook Ads. People were quite impressed with the content as it suggested some of the best strategies to write successful Facebook Ads. Since that time, Facebook has presented plenty of incredible features that makes targeting people for ads very interesting. Marketers are competing among themselves […]

Facebook Lookalike Audiences – The Definitive Guide!

To ascend any trade, it’s vital to fetch new faces into the sales channel utilizing prospecting ads. These groups of onlookers that haven’t locked in with us before are known as cold traffic, rather than our Fb fans, leads, and patrons which have officially connected with us and are called warm traffic. To choose a […]

Top Brain Dead Facebook Ad Mistakes (and How to Fix Them)

Cookies are fine but the typical ones are not! Each of the platforms are distinct and so are their strategies. If you’re brilliant in Google ads and are hoping that you can apply the same strategy for Facebook advertisements as well, you’re mistaken! Facebook, for instance, doesn’t have a similar goal like that of Adwords. […]

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