Facebook Retargeting: Capitalize on Familiarity

Sometimes you will have customers step foot on your website and not make a purchase. Facebook retargeting works on this principle and reminds people where the products they are looking for are present. Let us take a deeper look into it! What do retargeting Facebook ads mean? Retargeting is a technique that allows you to […]

7 Facebook Retargeting Tactics You Must Try

Here’s the harsh reality: 96% of the visitors that arrive on your site are not prepared to purchase. They go to your site, maunder around for some time, and then simply leave. The nastiest part? The vast majority of them are likely to disregard and totally forget about your site immediately after closing the tab. […]