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9 Tips to Improve CTR (Click-Through Rate) In Google Ads

Are you having trouble driving clicks and traffic to your business website? If your answer is yes, then one of the reasons could be a low Click-Through Rate(CTR). You won’t get traffic if people don’t click on your link when it appears in organic search results, such as on Google. It decreases sales and leads, […]

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4 Tips To Make Competitive Ad Spend Analysis More Effective

In the world of a competitive digital market, it is essential to know how your competitors are spending on ads and what their marketing strategies are. Your competition won’t share their marketing secrets openly. So, if you want to stay ahead of your competitors, you must understand the competitive ad spend. It looks like a […]

All You Need To Know About Location Based Advertising

Have you ever found yourself fascinated by those ads that seem to pop up exactly when you need them most? Have you ever found yourself attracted by those? How has Location Based Advertising (LBA) become such a prominent tool in today’s digital world, where every click holds significance and capturing consumer attention is vital? It’s […]

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Interstitial Ads: Everything You Need To Know

Are you tired of being interrupted by ads that seemingly pop out of nowhere while browsing online? Do you often wonder what they are known as? These are interstitial ads. Advertisers often choose these ads for interactive and engaging content. These ads are like the conductors of a digital show, grabbing your attention and creating […]

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9 Innovative B2B Lead Generation Ideas to Boost Your Business

Generating business-to-business (B2B) leads and turning them into sales can be highly challenging. If you’ve ever tried lead generation ideas for B2B, you understand its difficulty. This process involves numerous targeting strategies for lead generation, ensuring that every lead is cared for before closing deals. Without good lead-generation ideas, it would be too much of […]