“Success in bidding lies not just in the bid itself, but in the strategy behind it.” Having the right Bid strategy is quite crucial when you have decided to invest in an online advertising auction for your PPC campaigning. Whether you overspend or underspend at pay-per-click bidding, you won’t get the desired results for your […]
“A well-satisfied customer is the best business strategy of all” -Michael LeBoeuf Nowadays, marketers find it difficult to attract new customers. If you are also struggling with the same, fear not because you’re not alone. Many businesses face the challenge of acquiring customers in a competitive market. But do not worry because, in this blog […]
Are you having trouble driving clicks and traffic to your business website? If your answer is yes, then one of the reasons could be a low Click-Through Rate(CTR). You won’t get traffic if people don’t click on your link when it appears in organic search results, such as on Google. It decreases sales and leads, […]
Imagine you’re casually scrolling through your favorite social media platform, immersed in a delightful mix of funny cat videos and engaging lifestyle content. Then, out of the blue, a video ad seamlessly integrates into your feed, capturing your attention without warning. These are known as instream ads. These ads have become the spotlight, transforming the […]
Have you ever wondered how businesses grab your attention? Well, there are two key players in this game: Inbound vs Outbound marketing. Imagine this: You’re scrolling through your favorite social media platform, and suddenly you come across a product that- seems to know exactly what you need. Or, picture yourself receiving an email that sparks […]
