If you’re investing time and resources into building your brand online, it’s essential to know how to track social media metrics. Tracking the right metrics not only shows whether your content is performing well, but it also helps you make smarter marketing decisions. Improve engagement and maximize ROI across platforms like Instagram, Facebook, LinkedIn, and […]
TikTok has grown beyond just dance trends and viral challenges. It’s become a serious player in the world of digital marketing. With over a billion active users and some of the highest engagement rates across social media, it’s where brands are now focusing their ad budgets to win attention and conversions. But creating a TikTok […]
Reaching the right audience within seconds is what makes a strong ad campaign. Brands have started leaning heavily on YouTube unskippable ads because they promise immediate attention and clear brand recall. While traditional ad formats still work, these unskippable versions offer a more aggressive and controlled delivery method that many marketers now prefer. In this […]
If you’ve been on YouTube lately, you’ve likely sat through one of those YouTube unskippable ad, no skip button, no way around it. Whether you’re watching a quick tutorial, a product review, or a full-length vlog, these ads show up and demand your attention. They’ve become a regular part of the platform’s experience. But what’s […]
If you’ve ever wondered, “How many responsive search ads can you have in Google Ads?” you’re not alone. As Google continues to push automation and machine learning in advertising, responsive search ads (RSAs) have become a key part of every marketer’s strategy. But with new ad formats come new rules, and understanding those limits is […]
